Oprah helps Barack Obama defeat Ron Paul in YouTube popularity as primary approaches

BERLIN, N.H., January 3, 2008 —Oprah Winfrey’s support of Barack Obama gave him as much if not more of a lift on YouTube as it did in the polls, with almost twice as many videos posted in December about his efforts in the first in the nation primary state as in November, reported a New Hampshire research firm. Obama captured the lead from Republican hopeful Ron Paul, who had led since August... ( Read More...   )

KDPaine & Partners Releases New Book on Measuring PR and Corporate Communications; "Measuring Public Relationships" Makes Measurement Simple

BERLIN, NH--(MARKET WIRE)--Dec 12, 2007 -- The first how-to book on measuring relationships for public relations professionals was released today by KDPaine & Partners, the Berlin, NH-based leader in social media and public relations measurement. "Measuring Public Relationships, The Data-Driven Communicator's Guide to Success" was written by KDPaine & Partners' CEO, Katie Delahaye Paine. Paine takes a "cookbook" approach, providing specific steps to measure all forms of public relationships, from social media measurement to tracking relationships with local communities, industry analysts and social networks. ( Read More...   )

BuzzLogic and KDPaine & Partners team up to deliver greater accuracy, more depth, to social media measurement

NEWS ALERT Contact: Katie Delahaye Paine CEO KDPaine & Partners, LLC (603) 682-0735 kdpaine@kdpaine.com Valerie Combs Director of Public Relations BuzzLogic, Inc 415-348-6924 vcombs@buzzlogic.com ( Read More...   )

Study: YouTube Videos from New Hampshire Primary Race Favor Ron Paul, Cast Doubt on Front-Runner Clinton

BERLIN, N.H., November 28, 2007 — Voters have even more opportunities to see the presidential candidates campaign in New Hampshire as the primaries approach thanks to online video sharing, says one New Hampshire media research firm, which has seen YouTube videos about the contenders' activity New Hampshire increase to more than three hundred per month. ( Read More...   )

KDPaine & Partners announces DIY Dashboard 3.0

BERLIN, N.H. – October 2, 2007 – KDPaine & Partners, the New Hampshire-based communications measurement company, today announced the availability of version 3.0 of its popular DIY Dashboard software. Version 3.0 now offers two significant new benefits. The first, dubbed KdPI, is an automated metrics tool, that instantly translates thousands of data point into a simple metrics table. The table can be customized around the specific KPIs (Key Performance Indicators) for any program or department. The new version also includes “FilterView,” a feature that enables the client to filter for specific subjects or topics. This enables the client to include or exclude articles instantaneously to better put their results into context and create on-the-fly reports on specific topics. Other new features include the ability to track content from the Google News front page and YouTube. ( Read More...   )

$500,000 Gift, New Faculty, Bring Powerful Media Analysis Technology to the UNC School of Journalism and Mass Communication

CHAPEL HILL, NC--(Marketwire - September 6, 2007) - Public relations research firms KDPaine & Partners and CustomScoop are giving the UNC School of Journalism and Mass Communication database access, design capabilities and data valued at $500,000 to bring the most advanced media monitoring and analysis techniques to the school. ( Read More...   )

Second annual DIY Dashboard User Group meeting to be held in Durham, NH - PR and Communications professionals to gather for advanced training in social media and PR measurement

BERLIN, N.H., August 9, 2007 – Users of KDPaine & Partners’ DIY Dashboard application will once again gather this fall in Durham to share their experiences with PR measurement, social media measurement and dashboards. The second annual DIY Dashboard User Group meeting will be held October 2, 2007 in Durham. It will be held one day before the Institute for Public Relations' Measurement Summit in Portsmouth so that attendees can stay over to take advantage of the Summit’s learning opportunities. The IPR's Measurement Summit will be held in Portsmouth from October 3-5, 2007. ( Read More...   )

Katie Delahaye Paine to Speak at PRSA 2007 International Conference

BERLIN, NH -- (MARKET WIRE) -- May 22, 2007 -- Katie Delahaye Paine has been invited to speak at the Public Relations Society of America's 2007 International Conference Committee. Her professional development session titled "New Media, New Metrics, How to Survive in the New Consumer Driven Media World" is scheduled for Sunday, October 21, 2007. ( Read More...   )

KDPaine & Partners celebrates fifth year anniversary with new clients and new services!

NEWS ALERT Contact: Katie Delahaye Paine Phone: 603.431.6967 Cell: 603.682.0735 kdpaine@kdpaine.com Five years ago, Katie Delahaye Paine left the company she founded to launch KDPaine & Partners, LLC, what she saw at the time would be a boutique consultancy dedicated to providing better, more affordable research for public relations and corporate communications professionals. ( Read More...   )

Katie Delahaye Paine named NH's Small Business Administration's 2007 Woman Business Owner of the Year!

NEWS ALERT Contact: Katie Delahaye Paine Phone: 603-868-1550 Cell: 603-682-0735 kdpaine@kdpaine.com Berlin, NH—April 14, 2007 - Katie Delahaye Paine, founder of KDPaine & Partners, LLC, in Durham, was named the NH SBA’s “2007 Woman Business Owner of the Year.” Paine is the founder of KDPaine & Partners, LLC, a company focused on measuring the effectiveness of marketing programs. Paine was the first to publish a blog and newsletter for marketing and communications professionals dedicated entirely to measurement and accountability. She is a serial entrepreneur, selling her first company, The Delahaye Group, in 1999 and then founding KDPaine & Partners in 2002. ( Read More...   )

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